Product Owners on Agile teams are meant to serve as the voice of the customer. As such, they are responsible for driving innovation and defining customer value to the product team. The Product Owner (PO) must be empowered to prioritize the work and make far-reaching decisions about the solution being developed. In an ideal world, Product Ownership is a full-time role and is co-located with the Agile team. However, since this person is also often a business SME, they usually have a myriad of other responsibilities that minimize their availability to the team. This is when someone other than the true PO is tapped to play the role, and that someone is often the BA. In this session, we will visit different scenarios in which a Proxy Product Owner exists and provide recommended steps to ensure the team focus is still on delivering an innovative and valuable solution.

Learning Objectives:

• Role and responsibilities of the Proxy Product Owner
• How to define value for the team and drive innovation
• Tools and techniques