“You have brains in your head, you have feet in your shoes, you can steer yourself any direction you choose” - Dr. Seuss

The Business Analysis tool set is a treasure trove of techniques, methodologies and most importantly, a structured way of thinking that can guide the business in the right direction.

Using several case studies, in this presentation we will explore how to elevate your practice to the strategic level. How with a change of perspective, your experience with BA techniques at a project level can make you invaluable to the owners and leaders of organizations and how the passion that you use to deliver value, can create advocates for the Business Analysis profession in unexpected places.

Learning Objectives:

• Adapting BA tools and techniques to create strategic partnerships with Business leaders
• Proving the value of the BA skill set in new territories
• Identifying the key questions that help accelerate the business forward