NOVEMBER 11-15, 2019

NOVEMBER 11-15, 2019
Official Conference of the
International Institute of Business Analysis 


Friday, November 4, 2016

9:00 am – 10:00 am | Presentation | Room: Forum 12 & 13

Business Analysis — On the Cusp of Change

Presented by: Katie Bolla, Stephen Ashworth


Technology, data and increasingly sophisticated consumers are upending business models, disrupting entire industries and demanding a new way of thinking about business. CEOs and other business leaders need help navigating this increasingly complex business environment, and traditional business analysis skill sets will no longer be sufficient to deliver the value organizations require. This is both the challenge and the opportunity for the business analysis community.

In this session we will discuss:

  • The forces that are changing the expectations placed on the business analysis community
  • The skill sets that are becoming increasingly important for organizations
  • How business analysis practitioners can best expand their role and reach in their organizations


 Katie Bolla

Katie Bolla

Associate Principal

Katie is an Associate Principal in KPMG's Strategy and Operations group and one of the National Leads in the customer experience practice. She has more than a decade of experience in strategic planning, customer excellence, and the development of growth strategies. This work has been applied across various industries including: retail, government agencies, energy and power and utilities.

Katie has extensive experience in new market assessments and customer analytics. Katie helps clients make informed decisions that balance robust financial, market and customer analysis, with strategic priorities. Katie has designed primary research including surveys - omnibus, online, telephone, and intercept - as well as focus groups. Insights gathered from the research have had a wide range of applications from developing customer profiles, measuring brand impact, and quantifying market opportunities.

Katie's 2016 Presentations:

  1. Business Analysis — On the Cusp of Change
    Friday, November 4, 2016 (9:00 am – 10:00 am)

 Stephen  Ashworth

Stephen Ashworth

President / CEO

With nearly three decades of experience in the for-profit and not-for-profit sectors, Stephen brings a diverse background of organizational, strategic and collaborative leadership skills to IIBA®. Stephen joined IIBA® in March 2014 as the President and CEO to guide IIBA® and reshape the future of the global business analysis community.

In his role, Stephen leads a team of over 30 global staff to support the delivery of key activities, services and resources to over 28,000 Members and over 110 Chapters.

In addition to owning and operating several businesses, Stephen is an accomplished author and recognized leader on issues relating to higher education, curriculum and leadership.

For over six years Stephen was a senior leader with Junior Achievement of Canada in a variety of roles, including acting President and CEO. During his time with Junior Achievement, Stephen was involved in a variety of aspects of the organization’s operations, corporate partnership, financials, education, program development, communications and events.

In 2013, Stephen received the Queen Elizabeth II Diamond Jubilee Medal for his dedication and commitment to helping prepare youth for their future success.  

Stephen is committed to helping reshape the future for IIBA®, its Members, Chapters and Partners.

Stephen's 2016 Presentations:

  1. Global Trends: Examining a Path of Transformation
    Thursday, November 3, 2016 (4:50 pm – 5:50 pm)
  2. Business Analysis — On the Cusp of Change
    Friday, November 4, 2016 (9:00 am – 10:00 am)

Building Business Capability is the only conference that provides insight into Business Analysis, Business Architecture, Business Process, Business Rules, Business Decisions, and Business Strategy & Transformation toward the pursuit of business excellence.



Event Produced and Organized by Rising Media in association with Business Rule Solutions Copyright © 2010-2018, Rising Media, Inc. All Rights Reserved.

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