Why are customer experience and business architecture such hot topics in the world of business analysis?  These disciplines have the potential to help teams define and deliver new kinds of business value.  In this presentation, we take that idea one step further by showing how the partnership between these two disciplines leads to meaningful and lasting business transformation—pure magic.  We seek to demystify strategy by sharing the repeatable process that we use at Mayo Clinic to bring the worlds of business architecture and client experience in order to enable holistic, inside-out and outside-in thinking.  We’ll share a look at our work products and tell true stories of what it was really like to bring these worlds together—the good, the bad, the ugly, the unicorns and puppies.

Learning Objectives:

• The problem – understand what we mean by strategy, and why strategy is so hard to do well
• The philosophy – understand the mindset and approach required for success
• The products – get a look at the process and templates we created to bring business architecture and client experience together1`
• The partnership – understand the nature of the business architecture and client experience collaboration
• The process – hear lessons learned to help YOU get started down this path