In "The Goal", Eli Goldratt says that all business change boils down to answering three questions: What to change?, what to change it to?, and how to change it?. It so happens that business architects are in the best position to answer all three questions, being able to tie the goals of the change into the operating model of the organization to determine what should be changed first and how. This is the fundamental value proposition of business architecture.

This presentation provides an overview of the tools and techniques business architects can use to discover and maintain the link between organization goals, strategy, and operations. A more detailed discussion of these tools form the basis for the 3-hour tutorial with the same title.

Learning Objectives:

• Link strategy to operations
• Deliver value as a business architect
• Design an organization capable of meeting its goals