Sam Levine

• How is your presentation relevant to the theme of this year’s BBC conference: Innovation in the Fast Lane?

My presentation will provide an effective tool that allows for up front information gathering to ensure innovation occurs in areas that have an impact on the end user. Using journey mapping to find areas for focus for our employees can greatly increase engagement, allow for an environment that fosters innovation, and ultimately has a positive impact on customer engagement and experience.

• What are your top tips for companies or employees wishing to innovate?

My top tips for companies looking to Innovate include, not having a mindset of recreating what already exists. It is easy to take the current state and recreate that in a future state using new technologies. Instead these projects and technologies are opportunities to rethink the way we do business, and to INNOVATE. Secondly look to different sources for new ideas. When you leverage the same resources and subject matter experts to do every project, the results will be similar, by looking to others internally or externally you may find that innovation occurs much more frequently.